今年,面對市場同(tong)質化競爭白(bai)熱(re)化趨勢(shi),寶鋼(gang)股份熱(re)軋產(chan)銷研團隊積極展開“大壁厚、超壁厚、高強(qiang)度用(yong)鋼(gang)”等產(chan)品的研發和市場拓展,尋(xun)求同(tong)質化產(chan)品邊(bian)界突破,取(qu)得喜人進(jin)展。近日,成功斬獲南(nan)方區域一(yi)批工(gong)程(cheng)鋼(gang)管樁(zhuang)用(yong)鋼(gang)訂單(dan),實現(xian)了(le)“超極限壁厚”產(chan)品的規模化應用(yong)。


  為積極應對市(shi)場(chang)(chang)挑戰,寶(bao)(bao)鋼營(ying)銷(xiao)中心(寶(bao)(bao)鋼國際(ji))不斷(duan)提(ti)質(zhi)增(zeng)效,南(nan)方公司協(xie)同寶(bao)(bao)鋼股份東山(shan)基地(di)、熱軋(ya)銷(xiao)售部緊密圍繞產(chan)(chan)銷(xiao)研(yan)實體化團隊(dui)工(gong)作目標,深耕挖(wa)潛細分(fen)領域(yu),充分(fen)發(fa)揮東山(shan)基地(di)產(chan)(chan)線優(you)勢(shi),尋求(qiu)在同質(zhi)化產(chan)(chan)品市(shi)場(chang)(chang)競爭(zheng)中的“突圍”。近(jin)期,熱軋(ya)產(chan)(chan)銷(xiao)研(yan)團隊(dui)瞄(miao)準工(gong)程用鋼市(shi)場(chang)(chang)需(xu)求(qiu),通過多方協(xie)同,在一個月(yue)內完成(cheng)了“超極限壁厚(hou)”產(chan)(chan)品從詢(xun)單意(yi)向、項目組建、技術研(yan)發(fa)、組織生產(chan)(chan)到商務溝通、發(fa)貨運輸、制管試制、產(chan)(chan)品檢驗的全流程工(gong)作。


  今(jin)年以(yi)來,依托(tuo)南方區域(yu)重大工(gong)(gong)(gong)程服務團隊豐富的項(xiang)(xiang)目(mu)儲備,一線(xian)營(ying)銷團隊快速(su)為(wei)(wei)新產(chan)品匹配到(dao)某(mou)橋梁項(xiang)(xiang)目(mu)。敏銳捕(bu)捉(zhuo)到(dao)該(gai)項(xiang)(xiang)目(mu)施工(gong)(gong)(gong)時間緊、加工(gong)(gong)(gong)地(di)點(dian)多(duo)的訴求和(he)難點(dian)后(hou),寶鋼(gang)熱軋產(chan)銷研團隊積極(ji)向(xiang)用(yong)戶推介“厚(hou)板+超壁厚(hou)熱軋”的組合方案(an)(an),新方案(an)(an)對比原方案(an)(an)極(ji)大縮短(duan)加工(gong)(gong)(gong)周(zhou)期(qi),能(neng)更好地(di)保證施工(gong)(gong)(gong)連續性。在確定用(yong)戶意向(xiang)后(hou),寶鋼(gang)熱軋產(chan)銷研團隊通(tong)力合作,從熱軋生產(chan)能(neng)力和(he)制管加工(gong)(gong)(gong)能(neng)力評估,到(dao)鋼(gang)卷產(chan)出、用(yong)戶現(xian)場驗證,全程用(yong)時僅(jin)5天(tian)。隨(sui)后(hou),南方公司為(wei)(wei)協(xie)助用(yong)戶將項(xiang)(xiang)目(mu)相關需求快速(su)落(luo)地(di),抵(di)御臺(tai)風趕赴項(xiang)(xiang)目(mu)處進行溝通(tong),以(yi)快速(su)響應和(he)極(ji)致效率獲得用(yong)戶高度好評,為(wei)(wei)后(hou)續項(xiang)(xiang)目(mu)開拓和(he)“超極(ji)限壁厚(hou)”產(chan)品規模化供貨奠定扎實基礎。


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